Frequently Asked Questions
Here are some answers to the most commonly asked questions about how we can help you.
What do I have to do?
Get in touch first by telephoning Cathy Heath (027 4393-795) or email. After discussing your needs, we then ask that you put in writing (a brief) what you need to know. It doesn’t need to be a significant exercise - just a couple of short sentences stating the information you need, what you know already, and what you aren’t interested in learning about. Everything you share with us is confidential. Discretion is assured.
What's involved in solving my information problem?
We use a discovery process for all client proposals. 'Discovery' is where we map out the specific scope of your project. The entire purpose of discovery is to ensure the research project plan will serve your organisation's goals, be it increased revenue, monitoring competitors, or understanding your customer's behaviour better. This way, we can avoid surprises for either party by getting a good feel for what is possible first. We want your investment to be well utilised and to see a return on your investment.
Everything's on Google, for free, isn't it?
We don't just rely on Google for your market validation problem - it's just too random, and you can get lost in mountains of irrelevant and dated information. We use fee-based databases behind paywalls, which are authoritative and up-to-date. Getting the correct numbers on the size of a market or identifying an unmet need is vital, as financial decisions are to be made on those metrics. You don't want to skimp on that sort of information.
Secondly, all the information we provide is cited - you will know who has written or prepared each piece of data. This means you can feel confident quoting and standing by the information we find.
And what will this cost me?
Every project is different and customised to suit your needs. You will receive a written proposal that will include any quick market insights we have found and our appraisal of what is possible with an in-depth search and a price and delivery date.
We offer a 100% refund if you are not happy with the results of our research. Our work is customised, so call 027 4393-795 to enquire further. We also have samples of our work for you to view - contact Cathy to obtain a copy.
Finally…
Look at our Client Testimonials page to see how pleased some of our repeat customers have been with the service and research they have received.